Pinterest Campaign Manager

You have probably heard that you need to use Pinterest for your business and that you should find a Pinterest marketing specialist to help with your account, but do you know why? While possibilities are limitless, the following are a few reasons hiring a Pinterest campaign manager or account manager is a wise move.

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Set You Up As An Authority

Setting yourself up as an authority means posing yourself as someone who knows what they are talking about. It makes your audience want to follow you because you are educated on a topic they are curious about and know where to find good information from others.

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The belief is that by following you, they will stay informed, learn something that will improve their lives in some way, help them become stronger or more confident, or another result that your audience hopes to achieve. How, then, does one set themselves up as an authority? It is actually easier than you think.

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While your ultimate goal is to, of course, make sales, your Pinterest account should be full of value for your audience. This means that you need to create content that helps them achieve the result they are reaching for. It also means curating, or sharing, other people’s valuable content. By simply being aware of your audience’s needs and ensuring your boards focus on those needs, you will gain a loyal following.

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A Pinterest campaign manager is experienced in researching an audience and locating content that will attract them. They can help post you in an optimal position to create a loyal following.

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Help Your Audience Connect With You

Don’t be business-like all the time. Add some personality to your boards. Create some boards dedicated to things that inspire you or that you enjoy. Doing so gives your audience a glimpse into the person behind the brand, and people can much more easily relate to a person than a brand.

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It can sometimes be difficult to decide what to show the world and how to balance it with your business. A Pinterest marketing coach can walk you through the process, helping you create a balance that will show your audience the real you while building a solid reputation for your business.

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Keep Your Audience Engaged

By keeping a consistent pinning schedule, you are staying in front of your audience. Providing them with valuable content means that they are engaging with your business more often, and engagement almost always leads to higher sales.

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The issue is that most people do not have the necessary time and skills to keep the audience engaged. This is where Pinterest account management comes in handy. A Pinterest marketing specialist can keep fresh and repinned content posting on a consistent basis for you.

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Whether you are looking for a temporary Pinterest campaign manager or you want ongoing Pinterest account management, you want to work with the best Pinterest marketing company. Don’t hesitate to reach out to our team. At Spread the Message Marketing, we are ready, willing, and able to provide the best Pinterest services you can find.

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